12 September 2025
Adventures with The Brothers Gruff in Gullkorn’s New Collection
Get ready for year-round adventures with Gullkorn’s newest children’s wear collection featuring none other than The Brothers Gruff.
A Playful Collaboration
Author Bjørn F. Rørvik and illustrator Gry Moursund’s beloved book series The Brothers Gruff (“Bukkene Bruse”) is a reinterpretation of the classic folk tale. Packed with humor and charm, the stories have captured the hearts of children and adults alike — becoming Norway’s best-selling children’s book series for 11 years in a row.
In a new collaboration with the Norwegian brand Gullkorn, the Brothers Gruff are featured on comfortable and fashionable clothing that encourages movement, creativity and play.
Rainwear: Built for Scandinavian Weather
Rainy days are no match for Gullkorn’s durable rainwear. Both the jacket and pants are designed to stay light, dry, and comfortable — protecting the clothes underneath from damp weather.
The jacket has a removable hood, pockets and reflective details. The pants have a high waist with adjustable suspenders, boot straps and reflective details. There is a zipper at the waist, making them easy to put on and take off for the smallest children.
Wool Sets: Cozy & Versatile
The playful Brothers Gruff print makes these wool sets an exciting choice for little adventurers.
Crafted from a soft blend of wool and viscose, it offers natural warmth, a smooth feel, and a perfect, itch-free fit. Ideal as a base layer on cold days or worn on its own during milder weather, this durable set is designed to keep kids comfortable through every season.
Sweats and Pajamas: Fun Meets Function
Made with high-quality, skin-friendly materials, the sweatpants and sweatshirt sets are perfect for active kids. The sweatshirt brings The Brothers Gruff to life on the front, with a cheeky troll waiting on the back — a design that children will adore. Comfortable and flexible, this set is just as perfect for playtime as it is for cozy downtime.
Made from ultra-soft and breathable cotton, the pajama sets feel gentle on children’s skin and ensure a comfortable night’s sleep. The playful Gruff print decorates both the top and pants, bringing the beloved stories straight into dreamland.
Overalls: Technical & Playful
These technical overalls are packed with functional features and crafted from premium materials for maximum durability. The inside lining features a playful Brothers Gruff print, and the suit is finished with fun patches on the chest and sleeve — making dressing time more enjoyable for children (and easier for parents!).
The Brothers Gruff collection is now available on gullkorn.com
Interested in a collaboration with The Brothers Gruff?
Get in touch!
Martine Fonstad-Smith
Brand and Sales Manager