23 April 2024
Moomin x By Lyko spring kits are now available
The leading Nordic beauty retailer Lyko just launched two new spring-themed kits as part of its beloved Moomin collection. The kits are now available both in-store and online on Lyko.com.
Introduced in 2023 under Lyko’s own brand, By Lyko, the Moomin product line is inspired by Moominvalley’s bathing hut and the Moomins on the Riviera comic by Tove Jansson from 1955. As one of the leading e-commerce companies in the Nordic, Lyko.com offers 55,000 different beauty products from over 1000 different brands. Last year, Lyko.com delivered 3,8 million orders to customers in eight different countries.
Lyko also maintains 32 brick-and-mortar stores across Sweden, Norway, and Finland, along with two factories dedicated to producing beauty products.
The Moomin x By Lyko collection brings characters from Tove Jansson‘s novels and comics to beauty and home products. The latest editions launched for spring 2024 embody the Moominvalley spring together with the Moomin family and Little My.
The 2024 Moomin x By Lyko spring collection is now available
The new spring launch features a light green spring edition of the popular home kit, including a hand wash, a hand cream and a scented candle that is delivered in a reusable box. The yellow spa kit includes a shower gel, a body soufflé and a body scrub. Both new kits have a fragrance of fresh bergamot, jasmine flower and notes from the sea.
The ‘Adventures By The Sea’ Home Kit features an illustration of Moomintroll, Moominmamma, Snorkmaiden and Little My playing by the sea. The kit comes in a matching high-quality gift box that can easily be reused.
Find both Moomin x By Lyko kits online at Lyko.com or in Lyko’s stores.
Interested in a licensing collaboration with Moomin? Send an e-mail to licensing@rightsandbrands.com
